Start with a complete brief
Collect campaign requests, creative details, files, dates, and stakeholders through a form. Every submission arrives on the right board as trackable work.
Learn more about Start with a complete briefKeep every campaign moving from brief to launch
Plans, content, meetings, feedback, and delivery live together. Everyone knows what is ready, what is late, and what needs a decision.
The campaign plan stays connected to the campaign
Less time stitching tools together. More time making the work better.
Turn the plan into owned work
Break a launch into projects, tasks, and milestones. Give every deliverable an owner and keep the campaign plan close enough to stay useful.
Learn more about Turn the plan into owned workRun one honest content calendar
See what is planned, in progress, ready for review, or already published. Switch between boards, lists, calendars, and timelines without rebuilding the plan.
Learn more about Run one honest content calendarKeep the thinking with the work
Store positioning, research, briefs, messaging, and campaign notes beside the tasks they inform. People can find the decision, not just the final deliverable.
Learn more about Keep the thinking with the workTurn meetings into next steps
Capture the conversation, keep a transcript, and turn decisions into notes and tasks. No one has to reconstruct the launch plan after the call.
Learn more about Turn meetings into next stepsGive the repetitive work to an agent
Use agents to check campaign health, prepare updates, surface overdue work, or pull context together from projects, tasks, docs, and meetings.
Learn more about Give the repetitive work to an agent
Medialab brought project work and its company knowledge into one clearer workspace.
The UK's leading independent media agency replaced a mix of Jira, Confluence, and SharePoint with Superthread.
Read the Medialab story
Give every campaign an operator
Describe the job in plain English, give the agent access to the right campaign spaces, and let it pick up the repeatable work around briefs, delivery, and reporting.
Build a content plan
Turn an approved brief into dated, assigned work that follows the review process.
“Turn this approved brief into a content plan with deliverables, owners, dates, and review tasks. Keep every item linked to the brief.”
Time saved2–3 hours/week
Check campaign health
List late deliverables, stuck approvals, missing owners, and moved dates.
“Review the campaign plan, tasks, meeting decisions, and current dates. Put late work, approval blockers, and unowned deliverables at the top.”
Time saved1–2 hours/week
Turn campaign decisions into work
Carry decisions, changes, and commitments from meeting notes into the live campaign.
“Review these campaign meeting notes. Update confirmed decisions and create assigned tasks for every agreed action or changed deliverable.”
Time saved1–2 hours/week
Chase stuck approvals
Find deliverables waiting for review and create the next useful follow-up.
“Find campaign work waiting for approval past its review date. Create a follow-up task for the approver and flag anything blocking the launch plan.”
Time saved1–2 hours/week
Check a campaign brief
Find missing audiences, channels, dates, owners, assets, and approval criteria.
“Review this campaign brief for the details production needs. Leave clear questions for anything missing before work begins.”
Time saved30–60 minutes/week
Built for the whole marketing team
One shared campaign, with the right view for each discipline.
Brand and creative
Keep briefs, assets, feedback, and final decisions attached to each deliverable.
Content and social
Plan the calendar, assign the work, and see exactly what is ready to publish.
Growth
Track experiments, record what happened, and carry the learning into the next test.
Product marketing
Connect positioning, launch plans, enablement, and product work in one shared place.
Questions marketing teams ask us
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Can Superthread manage a marketing content calendar?
Yes. Add start and due dates to work, then view the same campaign as a board, list, calendar, or timeline. Teams can plan content and track production without maintaining a separate spreadsheet. -
Can people submit marketing and creative requests?
Yes. Build a form for briefs or requests and send every submission to the right board. Form answers can populate card details so work arrives with useful context. -
How can marketing teams use agents?
Marketing teams can create agents to check incoming briefs, build campaign task plans, monitor deadlines and approvals, keep a content calendar current, and prepare campaign updates from tasks, docs, and meeting decisions. Agents can run on a schedule or when requests, comments, dates, and statuses change. -
Can external partners or agencies collaborate with us?
Yes. Invite guests to the specific spaces or boards they need, while keeping the rest of the workspace private.